Saturday, April 2, 2011

Great new site tells a sweet story

Just out, a hands-on exploratory site TheStoryofChocolate.com <http://www.thestoryofchocolate.com/>  imparts the unique and delicious story of chocolate; created and released by the National Confectioners Association's (NCA) Chocolate Council. The all-new site unwraps the sweet story of chocolate, including a look at its natural origins and history, its connection to cocoa communities and its healthful properties.

The Story of Chocolate is a first-of-its-kind site, including interactive videos, picture galleries and fun-fact libraries compiled from chocolate and cocoa experts, cacao farmers, boutique chocolatiers and even large manufacturers from around the world.

"The site celebrates chocolate and allows visitors to explore the full life cycle of chocolate's journey, beginning with its humble, natural origins from pods grown onfruit trees in the tropics, in order to build a better understanding of this unique food," said Larry Graham, President of NCA.

To tell the complex story of chocolate, the site offers videos direct from cacao farmers in the field, updates on sustainable methods practiced around the world and even an informative video-short on the ingredients that make up chocolate hosted by Jacques Torres of Jacques Torres Chocolates, NY.

Visitors can also take a taste of the site to friends and family by using the step-by-step tips for hosting a chocolate tasting and experiencing the nuances of white, milk and dark chocolate. 

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